Membaca Komentar di Media Sosial Sebagai Hiburan

Social media gives various functions and uses for the users. The comment feature is one important aspect its gratification. This study applies theory of Uses Gratification Media Entertainment to describe gratification users in reading comments on social provide an overview behavior patterns at this time. used a qualitative approach with data collection techniques form in-depth interviews documentation collection. There are four gratifications media. referred information, perspective, entertainment inspiration.